Being an international brand Slurp struggled with unstable profitability. Their goal was to have well thought out customer acquisition with a healthy CPA / ROAS.
The Beginnings
Slurp Laboratories is a health/beauty design house that values great products, futurism and self-worth. They live by putting humans center frame in every decision we make.
Being an international brand Slurp struggled with unstable profitability. Their goal was to have well thought out customer acquisition with a healthy CPA / ROAS.
What happened next
When we took over Slurp's paid media marketing, our priority was to unlock the business's full potential and create a high-converting paid ads ecosystem. High-quality traffic that turns into regular sales is the foundation of every successful performance marketing approach. It allowed us to increase ROAS from 1.9x to 4.6x on both Meta and Google.
To drive scalable profitably on Meta and Google, we focused as usual on the variables with the highest impact:
The Approach
The Outcome
From 1.9x to 4.6x ROAS:
Proof & Creative
4.6x
ROAS